Treating SEM campaigns like a dynamic stock portfolio, I blend proven strategies and bold experiments to drive client success and innovation.

About John

John Ludlow is a seasoned digital marketing professional with over 9 years of experience in crafting and executing successful cross-channel marketing strategies. With a unique approach that balances stable, reliable campaigns with innovative, high-reward strategies, John has consistently delivered outstanding results for clients across various industries. His expertise spans paid search, media management, and growth strategy, with a particular focus on data analysis and user behavior insights. John is known for his proactive approach, effective team leadership, and ability to drive significant improvements in client retention and profitability.

15% Boost in Client Retention

Reducing Client Churn Challenge: High client turnover rate affecting company growth and stability.

Local Flavor, Global Profits

Optimizing Global Campaigns Challenge: Inconsistent performance across international markets for a VPN

Fear of Cat Ads Working...

Life lesson given by wasting $6,000 of my own money trying to make a campaign work.

Managed a $1.2 million monthly ad spend for a single Google Ad account, demonstrating expertise in large-scale campaign management.

Developed a successful Netflix competitor campaign, "Make Chicken Great Again," significantly boosting segment success through creative humor.

Spearheaded a multi-channel approach integrating SEO, email marketing, and paid advertising to create cohesive, high-performing global campaigns.